This intensive programme empowers you with the cutting-edge knowledge, practical skills, and strategic leadership needed to excel in the ever-evolving world of e-commerce.

Deepen your understanding of theoretical and practical e-commerce principles, covering digital marketing, logistics, analytics, and customer engagement. Take a step to one your managerial and entrepreneurial expertise, learning to lead e-commerce initiatives effectively and responsibly within diverse organisations. You will be driven to be proficient in leveraging the latest digital applications and analytical techniques, maximising their potential to drive business growth, enabling you to tackle complex e-commerce challenges and translate insights into actionable strategies. Graduate with the confidence and competence to lead thriving e-commerce operations as a skilled project manager, digital marketing expert, or e-commerce strategist.

Equip yourself with the adaptability and knowledge to navigate the dynamic economic landscape, seize opportunities and stay ahead of the curve and become a leader in the digital revolution.

Areas of Specialisation

- Business Intelligence and Entrepreneurship
- Digital and Social Media Marketing
- Big Data and Business Data Analytics
- Global Management and Organisational Behaviour

Show Programme Structure