Courses

Diploma in Multimedia, Advertising & Broadcasting

The programme equips students with the highest level of professional creative communication skills through intensive industry practicals and creative thinking modules. In this three-year programme, students will be exposed to three majors: Advertising, Multimedia, and Broadcasting. Each major is designed to equip students with the skills and technological knowledge to contribute effectively in their chosen careers.

Entry Requirements

Cyberjaya

A pass in SPM/O-Level or its equivalent, with a minimum of 3 credits in any subject, including English OR
A pass in Sijil Tinggi Persekolahan Malaysia (STPM/A-Level) or its equivalent, with a minimum of Grade C (GP 2.00) in any subject and a credit in English at SPM or its equivalent OR
A pass in Sijil Tinggi Agama Malaysia (STAM) with a minimum grade of Maqbul and a credit in English at SPM or its equivalent OR
A pass in SKM level 3 and pass SPM with a credit in English OR
A Certificate or its equivalent and a credit in English at SPM or its equivalent OR
A Certificate in Media and Communication or its equivalent. AND
English Proficiency Requirement for International student

IELTS 4.0 OR TOEFL iBT 30-31 OR PBT 397 OR CAE 154(Cambridge Advance English) OR CPE 154(Cambridge Proficiency English) OR CFE 142-146(Cambridge First English) OR PTE 30(Pearson Test of English Academic) OR MUET Band 2

Freetown

Government Sponsorship

Diploma level: 3 credits of WASSCE or O Levels in not more than two sittings;

The following are recognised as credit passes: WAEC/GCE O Level (Grade 1 to 6); WASSCE (Grade A1 to C6); AEB and University of London Examinations taken in or after 1973 (Grade A to C).

For non-Malaysian citizens, please refer to the Malaysian Qualification Agency’s (MQA) List of Overseas Qualifications & its equivalency with Malaysian Education System (PDF) to see if you qualify for this course.

Career Opportunities

Audio-Visual Producer
Reporter/Broadcast Journalist
Multimedia Producer/Writer
Account Executive
Public Relations Executive
Communication Executive
Product Executive
Brand Executive
Advertising Executive
Web Designer
Assistant Producer/Director
Editor
Copywriter
Media Executive
Sub-Editor
Art Director
Regional Correspondent
Scriptwriter

Programme Structure

Cyberjaya

Year 1
Semester 1	Semester 2
Media, Culture & Society 1	Design Study 1
Information Technology	Professional Writing
Malaysian Studies*	Media, Culture, Society 2
	Bahasa Kebangsaan A/B*
Elective (Select one):	Elective (Select one):
Human Communications	Introduction to Management
Advanced Business English	Introduction to Marketing

Year 2
Semester 3	Semester 4
Design Study 2	Advertising Creativity
Writing for Electronic Media	Multimedia Technologies 1
Introduction to Advertising	Broadcast Media Production
Moral/Islamic Studies*	Photography
Elective (Select one):	Elective (Select one):
Creative Studies	Buyer Behaviour
Writing for Print	Introduction to Public Relations

Year 3 (Multimedia Major)
Semester 5	Semester 6
Multimedia Production	Visualisation & Animation
Graphic Design for Multimedia	Multimedia Project
Multimedia Technologies 2	Multimedia Broadcasting
	Elective (Select one):
	Internship
	Mass Media Research

Year 3 (Advertising Major)
Semester 5	Semester 6
Media Planning & Strategy	Integrated Marketing Communication
Advertising Management	Advertising Campaign Planning
Copywriting	Presentation Skills
	Elective (Select one):
	Internship
	Mass Media Research

Year 3 (Broadcasting Major)
Semester 5	Semester 6
Introduction to Screen Studies	Video Documentary Production
Video Production 1	Video Production 2
Introduction to Screenwriting	Directing Workshop
	Elective (Select one):
	Internship
	Mass Media Research